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Thought Leadership: How to Position Yourself for Success

THOUGHT LEADERSHIP: HOW TO POSITION YOURSELF FOR SUCCESS

SPECIAL REBROADCAST OF A PREVIOUSLY LIVE SESSION
Cost Free
Presentation Length 1.0 hour

Recorded DateAugust 20, 2021
CPE:Not available
(archived webinars do not offer CPE credits)
Subject AreaPersonal Development
Course LevelBasic
Course Description

Every day we listen, read, watch, and follow people sharing ideas and information that inspire, encourage, and guide our professional and personal lives. Thought leaders profoundly impact what we do and how we act—helping us shape the future of our profession and our careers as we engage with them. Individually, you can also develop skills and habits that can make you a successful thought leader within your spheres of influence. Through dedicated learning and practice, you can grow into a thought leader to significantly impact the world in which you live.

In this webinar, you will learn the how-to’s, the ins and outs, and the secrets of thought leadership from three of the top thought leaders listed on Accounting Today’s Top 100 Influential list: Sidney Kess, Ed Mendlowitz, and Scott Zarret. Sidney is the most honored tax educator in the country; Ed is the author of award-winning practice management articles and blogs; and Scott is the founding owner of CPAacademy.org, the premier provider of free CPE programs. This is a first-time collaboration designed to offer a unique experience on getting noticed, getting published, teaching, and becoming recognized as a thought leader. It is quite easy once you know how. 
 

Learning Objectives:


  • Recognize why people aspire to become thought leaders

  • Summarize the benefits of being a thought leader

  • Recognize the obstacles to becoming a thought leader

  • Determine how to generate the confidence and the opportunities to become a thought leader

  • Identify what to do to get started

  • Summarize how to choose a subject or niche

  • Define a target audience

  • Apply skills from this program to better advise clients

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PLEASE NOTE: ARCHIVED WEBINARS DO NOT QUALIFY FOR CPE
Cpaofficial

In 2019, Sidney Kess, CPA, J.D., LL.M., was named as an Advisor to CPAacademy.org. Mr. Kess was recently selected “Most Influential Practitioner” by CPA Magazine, and is a nationally renowned tax expert and author/coauthor of hundreds of tax books on financial and estate planning.  Having lectured to more than 1,000,000 practitioners on tax, financial, and estate planning, Mr. Kess is one of the nation’s most prominent lecturers on continuing professional education.  Mr. Kess is also Consulting Editor of CCH Incorporated’s Financial and Estate Planning Reporter. In addition, Mr. Kess was Chairman of the Advisory Board of Tax Hotline and is a member of the PPC Tax Action Panel.  He has edited a column on “Tax Tips” for the New York Law Journal for the past fifty years.

Mr. Kess was editor of the AICPA’s CPA Client Bulletin and CPA Client Tax Letter.   He has written hundreds of AICPA tax workshops, audio, and video programs, and is the recipient of the AICPA Distinguished Lecturer Award.  Mr. Kess is often quoted in The Wall Street Journal, The New York Times, and other national publications.  He was included in Accounting Today’s, “100 Most Influential CPAs in the U.S.” for several years, as well as CPA Magazine’s, “Most Influential CPAs in the U.S.”  Mr. Kess was the National Director of Tax at KPMG Main Hurdman and a tax partner at KPMG Peat Marwick.  Mr. Kess is the recipient of the AICPA’s “Special Recognition Award” for his many years of contributions to the AICPA’s continuing professional education program and was elected to the Estate Planning Hall of Fame by the National Association of Estate Planners & Councils for his distinguished service to the field of estate planning. He is also the recipient of the AICPA’s Gold Medal Award, which is the highest award in the accounting profession.  Most recently, he received the AICPA Personal Financial Planning Distinguished Service Award.

The AICPA established the Sidney Kess Award for Excellence in Continuing Education, to recognize individual CPAs who have made significant and outstanding contributions in tax and financial planning and whose public service exemplifies the CPA profession’s finest values and ethics.  Sidney Kess was the first recipient of this Award.  Mr. Kess was inducted into the New York State Society of CPA’s Hall of Fame.  He received his B.B.A. from Baruch College, his J.D. from Harvard University School of Law, and his LL.M. from New York University Graduate School of Law.

Click here to read THE SID KESS APPROACH: 60 Years of Best Practices in Tax, Education, Careers and Life: Published by the AICPA

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Ed is a partner in Withum’s East Brunswick, NJ, office and has over 40 years of public accounting experience. He is a licensed, certified public accountant in New Jersey and New York. He is accredited by the American Institute of Certified Public Accountants (AICPA) in business valuation and as a personal financial specialist (PFS). Ed is also admitted to practice before the United States Tax Court and has testified as an expert witness in federal and state court regarding business valuations.

A graduate of City College of New York, Ed earned his bachelor of business administration degree. He is a member of the AICPA, the New Jersey Society of Certified Public Accountants (NJSCPA), and the New York State Society of Certified Public Accountants (NYSSCPA). Ed was a founding partner of Mendlowitz Weitsen, LLP, CPAs, which joined Withum in 2005. Currently, he serves on the NYSSCPA Estate Planning Committee and was chairman of the committee that planned the NYSSCPA’s 100th Anniversary. The author of 16 books, Ed has also written hundreds of articles for business and professional journals and newsletters. He is the contributing editor to the Practitioners Publishing Company’s 1998/1999 706/709 Deskbook and the AICPA 2004 edition of The Management of an Accounting Practice Handbook. He is on the editorial board of Bottom Line/Personal and Tax Hotline financial newsletters. Appearing regularly on television news programs, Ed has also been quoted in numerous major newspapers and periodicals in the United States. He is the Lawler Award recipient for the best article published in 2001 in the Journal of Accountancy.

Ed is a frequent speaker to many professional and business groups, including the AICPA, NJSCPA, NYSSCPA, American Management Association, the National Committee for Monetary Reform, University of Medicine and Dentistry in NJ, and many more. For 11 years, he taught financial analysis courses, corporate financial policy and theory, monetary and fiscal policy, and managerial accounting in the MBA program at Fairleigh Dickinson University.

About Our Presenter

Cpaofficial
CPAacademy.org offers an easy to use platform for knowledge sharing and idea exchange through the marketing and presenting of the most up-to-date educational content and developments important to the accounting profession. On CPAacademy.org, members have access to the highest quality webinar presentations by thought leaders in the profession. Members can also take advantage of opportunities to view archived sessions, enjoying the ability to choose between real-time or past events. In addition, members can access information and register for live conferences and seminars through the site.